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Il y a 0 commentaire et 1 évaluation venant de France

Kym Hamer

Pragmatic & powerful: a keeper

Commenté au Royaume-Uni le 30 juin 2019

What a great read.

I saw Beth Comstock speak in London last year - I'd never heard of her but she impressed me with her conviction and her pragmatism about the power of "imagining it forward" to create our future. Finally I got around to the book and I was not disappointed. I have tabbed so many pages for later reference. Some of them are food for thought while other are great tools and techniques that I can apply to power both my own and my clients' businesses forward. An absolute keeper - one for returning to time and time again. 5-stars.

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michael cooper

Good buy

Commenté au Royaume-Uni le 19 octobre 2018

Achat vérifié

Fast delivery. I also received a discount. Good book.

2 personnes ont trouvé cela utile

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Amazon Customer

Best read

Commenté au Royaume-Uni le 2 juillet 2019

Achat vérifié

This is one of the best business, strategy, leadership books I have read. Full of insights and stories. Thank you Beth Comstock for sharing your knowledge, wisdom and experience with humility and grace.

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Teddy Mpaulo

Returned the item on the 9th/April

Commenté au Royaume-Uni le 12 avril 2019

Achat vérifié

The item was fine. But it wasn't needed for the purpose so I ordered a different one.

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Esther

“To be a change-maker, think mindshare before marketshare.” P121

Commenté en Allemagne le 27 janvier 2022

Achat vérifié

Beth Comstock told the story of her GE-life and explains convincingly how change and innovation work even in super-larger corporates. The five sections are about self-permission, discovery, agitated inquiries, storycraft and creating a new operating system. Every of the five sections closes with a “Challenges” and shares some work instructions in between.

“Change is a messy, collaborative, inspiring, difficult, and ongoing process – like everything meaningful that leads to human progress.” p.xxiv

Beth was a change maker all her GE career and told much of her development and different stations within the GE environment, what has worked and what has not, where she succeeded and where she failed. What I liked most were the passages of her lessons learned and generated experience in bringing innovation into the corporate outside in and from the edge. Some stories about when she brought in sparks from outside like Aaron Dignan or Eric Ries, or when they collaborated with startups like Quirky before GE started building their lean start up with “Fast Works”. I liked much what I ready about emergent leadership, the risk of premature scaling the power of the right timing.

“Most of us are adverse to conflict. But conflict is the primary engine of creativity and innovation.” P131

I had loved to read more insights on why and how they finally failed, when Jeff Immelt and Beth left GE. In return I could have waived on some of her detailed earlier career stories.

Inspiring read from someone who made it happen!

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KUNAL GUPTA

The Bible for Change Makers

Commenté en Inde le 8 janvier 2019

Achat vérifié

Beth's comstock's story is mine in making. Albiet the impact may be a fraction of what she's accomplished in those 26yrs at GE.

She's brought out well the GE's magnificent and larger than life culture .

It's amazing on how Beth recounts people, experiences, interactions with them and her inner emotions so profoundly. It's difficult to imagine someone being able to do that for a 26 long years! (I don't even remember my last quarter!).

She's given summaries and mantra's after each story. That makes the self-help even better. It would have been even better if there was a way to recall the story behind those mantra's/learnings quickly . so one could share them as anecdotes when sharing with others.

But doesn't looks like Beth Comstock era is over. It feels she will come back with more power bringing more change.

Honest, vulnerable, hungry for change defines Beth to me.

Recommended this book to everyone who wants motivation to their change making missions.

4 personnes ont trouvé cela utile

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George

Insightful and thought provoking

Commenté en Australie le 14 mai 2019

Achat vérifié

Working and volunteering in organisations with such fixed and rigid structures this book gave me a wonderful case study for another way. Easy to read and enjoyable due to story telling I recommend this book if you wish to learn a path forward for change.

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Manisha Lama

wonderful.

Commenté en Inde le 30 juin 2019

Achat vérifié

wonderful.

Une personne a trouvé cela utile

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Hitesh Pathariya

More of a second Hand Book.

Commenté en Inde le 25 juillet 2019

Achat vérifié

Is this a new Book??
Yes, it was priced and listed as such but the book doesn't fit with the expectation.
Not happy!

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Mark P. McDonald

More a memoir than a business or change leadership book

Commenté aux États-Unis le 6 juillet 2018

Writing a negative review is difficult as you recognize the effort the authors put in writing a book, but you must provide opinions on the works and its value to potential readers. This review is written from the perspective of advising readers considering investing their time in this book. Pardon the long review. This is a one star book in my opinion. The review contains the reasons for a one-star review. Amazon says one star is that you 'hate it'. I do not hate this book. The book lacks the insight expected to warrant recommending to to readers as a place to invest their time.

Imagine It Forward had the potential to be a significant and important book. Beth Comstock was the Vice Chairman of GE and worked there for more than 27 years. Many of those years were through significant transformations and changes. I came to this book with that background and expectation – I would learn something from someone who has lived in the trenches at the most senior executive levels.

Instead, the book is 300+ pages of the world according to the author told from their personal perspective. This is a memoir. It is less of a business or leadership book. The book occasionally treads into ‘tell all’ territory with its personal and not always flattering descriptions of GE leaders. The result is entertaining if you know the author or the people involved. Ultimately the book does not deliver insight into how to be a leader or what it was like to be at the center of making major decisions and change.

If you are a professional, looking to learn from another professional, then you may find little in this book. If you worked or followed GE and wanted to learn more about life on this inside, then it might be entertaining, but the book is rather one sided and contains limited reflection.

I cannot recommend it for a number of reasons.

The author was one of the most powerful business professionals in the world. According to the author they are responsible for creating major initiatives at GE, many of which did not fully deliver. Other business professionals is in similar circumstances provide an analysis and reflection on the lessons they learned. This book has a modicum of this, but too often the author sums up a multi-million-dollar disappointment with the phase “Your winning, until you’re not.”

The subject of this book is the author, not GE or the events that happened there. The book is written almost exclusively in the first person from an individual perspective. There are no other major voices. This is what makes it a memoir rather than a business book. This is underscored by the prominent use of the first person (me, I and my) that gets in the way of the story. It was so noticeable, that tallying the use of “I” in the chapter on Reinvention resulted in its use 337 times over 26 pages.

If this book is the author’s platform to establish themselves as a business guru, then it needed more introspection and advice. That is not to say that there is no advice, but it is limited to what others have said about being willing to be disruptive, find people who will ignite the organization – sparks – and stick to your guns. There should be more here, particularly given the topics discussed like environmental sustainability (Ecomagination), enterprise entrepreneurship (Fast Works), corporate venturing (GE Ventures), etc. These things are getting rolled back as GE seeks to reposition itself, so insight as to what happened and what was learned would be invaluable.

This book may be seen by some as after the fashion of Lean in by Sheryl Sandberg. The author is a very senior business woman. Where Lean In was written for the reader to help them understand the challenges of the professional world, backed by insights from others and made personal and accessible from Sandberg’s experience, this book does not have this. There are occasional references to the challenges of being a professional woman, but they are fleeting.

These comments are about the book and the reader’s reasonable expectations for learning from a senior business executive. I am sure that this negative review will be drowned out by many 5-star reviews and even perhaps comments about this piece. A review is an expression of opinion and from my perspective, with the lens of expecting a book that would help the reader learn from a business leader about business leadership it is one star.

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5 étoiles		71%
4 étoiles		14%
3 étoiles		9%
2 étoiles		5%
1 étoile		2%

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