How to Win an Indian Election: What Political Parties Don’t Want You to Know Livres audio Audible – Version intégrale

Shivam Shankar Singh (Auteur), Terry D’Souza (Narrateur), Random House Audio (Editeur)

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What role do political consultants play in election campaigns? How are political parties using technological tools such as data analytics, surveys and alternative media to construct effective, micro-targeted campaigns? How does the use of money impact election results? What aids in the en masse dissemination of divisive propaganda and fake news? What does it take to win an election in India today? What is the future of politics in the country?

Written by a former election campaign consultant for a major political party, How to Win an Indian Election takes listeners into the forbidden world of election war-rooms and gives them a glimpse of how strategy is formulated, what works with voters on the ground and what doesn't. Based on research, interviews, and the author's own experiences, this book is invaluable for its insight into the inner workings of politics, political parties, and what really makes for a winning election campaign.

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Durée

6 heures et 45 minutes
Auteur

Shivam Shankar Singh
Narrateur

Terry D’Souza
Date de sortie sur audible

19 novembre 2019
Langue

Anglais
Éditeur

Random House Audio
ASIN

B081DBFQDF
Version

Version intégrale
Type de programme

Livre audio
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Détails sur le produit

Durée	6 heures et 45 minutes
Auteur	Shivam Shankar Singh
Narrateur	Terry D’Souza
Date de publication sur Audible.fr	19 novembre 2019
Éditeur	Random House Audio
Type de programme	Livre audio
Version	Version intégrale
Langue	Anglais
ASIN	B081DBFQDF

Commentaires client

5 étoiles		57%
4 étoiles		28%
3 étoiles		8%
2 étoiles		4%
1 étoile		4%

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Avinash

If you are youngster and can read. Please don't miss it.

Commenté en Inde le 13 mars 2019

Achat vérifié

Every youngster irrespective of political inclinations should read this. The political underbelly of the world largest democracy.

The facts are there to substantiate whatever is written. Every patriotic Indian who wants to see honest and ethical politics around must read it in order to know the intricacies and complexities of the politics.

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25 personnes ont trouvé cela utile

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BongBooksandCoffee

Excellent Read

Commenté en Inde le 14 avril 2019

Achat vérifié

In all aspects of life, there exists an inevitable chasm between theoritical discourse and practical realities. In 'How to Win an Indian Election' Shivam Shankar Singh draws on his experience as a LAMP fellow, political consultant and political worker across multiple Indian elections in the states of Punjab, Nagaland and Manipur to bridge this gap.
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The book stands tall on a solid foundation of technical expertise on things like data analytics, segmentation, guerilla marketing, digital marketing and use of mass media that is reshaping the electoral paradigm, insider knowledge and sound analysis. The author has drawn on his personal experience and publicly available information to create a compelling narrative on the changing scenario of Indian electoral politics.
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Refreshingly, inspite of the inclusion of vignettes of personal experience, the narrative remains distant and objective in its observation, without aligning to a particular political party. Some of the revelations are quite disconcerting and will make you construct parallels with the Nazi brand of propaganda based politics championed by Hitler and Goebbels. The author also throws in a pertinent analysis of the systemic flaws of the socio-political and economic machineries that contribute to this vicious cycle.
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Though the author tries to create a silver lining of hope in the last chapter, reading this book will make you wonder if the Indian political rhetoric has undergone an irreversible change for the worse irrespective of the outcome of the elections.
I highly recommend this book if you are interested in Indian politics and the political scenario of today

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18 personnes ont trouvé cela utile

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Varun Jadhav

Upto 4th Chapter - Great | After 4th - Irrelevant & Biased

Commenté en Inde le 22 mai 2020

Achat vérifié

Le produit multimédia n'a pas pu être chargé.

The book starts off well. Out of the 7 chapters. The first 4 will be informative ones for the beginners. Since, I work in this domain specifically I explored this book as a recommendation I could give to my close friends who do not understand much about my work. Great upto 4th chapter and then author suddenly decides that it's time to sneak in his political opinions and ideology into the book. He then goes on to thrash BJP and government in a biased way building up on the misleading propagandas of Rafale Scam. The book is great almost just beyond the mid way and then goes to dogs when potshots begin.

Won't recommend to anyone now unless they are capable of verifying right from wrong themselves, given that people might assume that I endorse the biased
as well as misled opinions of the author in the latter part. So if you are up for genuine content first 4 Chapters is where it is. Don't be disappointed. I warned.

The book could have done without the opinion of the author and only presentation of his experiences.

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9 personnes ont trouvé cela utile

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Study Mate India

Riveting & Refreshing read to understand elections in India.

Commenté en Inde le 7 mars 2019

Achat vérifié

A very interesting perspective regarding whatsapp elections, propaganda and experiments in Indian politics. As a Political Consultant myself, I enjoyed reading this book & definitely recommend this book to all the students, professionals, interns and to everyone interested in what happens behind the scenes inside political parties during elections.

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15 personnes ont trouvé cela utile

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SSK HEALTHCARE

A must read for the youth as well as others

Commenté en Inde le 29 mai 2021

Achat vérifié

HOW TO WIN AN INDIAN ELECTION, a book by Shivam Shankar Singh (IPAC, LAMP Fellow) - A powerful dissection of Indian politics that explains how well oiled the system is and why year after year, despite frustrations of the common man, we get to see the same kind of politics and governance in the country - a powerful collusion of the political parties, businesses, media and now the institutions as well. Coming directly from an insider, it gives a sneak peek into what goes behind winning the elections and the world of politics most of us are largly unaware of. A must read if you have slightest interest in what's going on in the country, and why repeatedly we are in a sorry state.

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